About us
DENT ESTET group is, at this moment, the most complex dental network in Romania with 14 dental clinics based in Bucharest, Timișoara, Sibiu, Brasov, Ploiesti, Cluj-Napoca and Oradea (8 for adult patients and 5 exclusively dedicated to children and teenagers), 4 digital radiology integrated centers, the first and the only AIC department from a dental clinic in Romania, with a medical team of 14 specialists, 7 Future Smile Design photo studios, 5 psychology rooms and a unique educational medical management national program.
Our mission has always been the long term wellbeing of the patients through continuous innovations and by bringing the future of dentistry closer to the Romanians. That is why, the business grew with each year and 21 years later, it dominates the Romanian dentistry market and became a trendsetter in the national private dentistry field by the unique approach of the patient experience.
"In our everyday work, me and my colleagues from DENT ESTET, we are dedicated 100% to the patients' health. And all that really matters is to offer them a positive experience build upon the safety of an accurate diagnosis, through the expertize of a performant medical team and by using the latest dental technologies that help us succeed no matter the complexity of a clinical case."
Dr. Oana Taban, CEO & Fondator DENT ESTET

From a vision in 1999 to market leaders, through the mathematics of smart investment
Wanting to get closer to the needs of the patients, Dr. Oana Taban put all her faith in the latest innovations and the continuous multidisciplinary improvement of the team. She made the right decisions at the right time and had the strength to follow her mission, without becoming tangled in what others were doing on the market.
Above all, the passion for this vocation reigned supreme, and DENT ESTET has managed to grow beautifully, thanks to brave and responsible decisions, made not by tracing the steps of the competition, but by following the wave of international development and with the desire to reach the goal set on day one: high-quality dentistry, according to Western standards.
2016 - MedLife partnership and a new recognition of the DENT ESTET excellence
The recognition of our healthy values and responsibility has come in the form of a partnership with MedLife, the number 1 private medical network in Romania, in 2016. The partnership with MedLife is a new recognition of DENT ESTET status, we are also the only dental services company in the MedLife network.
As a result of this partnership, the DENT ESTET management team remained the same and even blossomed, the organizational culture of the group representing once again proof of stability and high-quality services.
We know that passion starts with a smile. Love starts with a smile. Trust begins with a smile. And the DENT ESTET success started with a smile and is responsible today with thousands. And this makes us perform better everyday!
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1999
The first DENT ESTET clinic, which in 2007 became Green Dental, the first eco-friendly dental clinic in Romania.

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2003
The second DENT ESTET clinic is opened, in an imposing building, easy to spot, thanks to its flowers on the balcony.

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2007
The DENT ESTET headquarters takes residence on North Street.

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2008
Founding of the biggest division of orthodontists in Romania: Advanced Orthodontic Division.

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2008
The year in which we opened the first dental clinic in Eastern Europe, dedicated to children – DENT ESTET 4 KIDS.

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2010
The launch of the educational program “Visiting Tooth Fairy” in the DENT ESTET 4 KIDS clinics, through which children in kindergarten and school could participate in workshops geared towards dental education.

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2011
First Step to Excellence in Dentistry is launched, which is the first internship program in Romania dedicated to dental students.

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2012
A new premiere in Romania: DENT ESTET 4 TEENS, the first dental clinic in Europe dedicated to teenagers.

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2012
Founding of Implant and Esthetic Division, the biggest division of implantology and dental aesthetics in the country.

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2013
The concept of dental services for children expands and the first clinic is opened in Timișoara.

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2014
Thanks to the success of our special clinics among young people, 2014 coincided with the opening of the second DENT ESTET 4 KIDS clinic, in Bucharest.

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2016
An important year in the history of DENT ESTET, which marked the inauguration of the ASPEN digital laboratory.

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2017
DENT ESTET Primăverii is opened, the biggest digital dental clinic in our country, with certifications like Planmeca Digital Academy and Straumann Centre, the only one in Romania.

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2018
Nation-wide expansion, through the launch of new clinics in Sibiu – one for adults and one for children.


